STRUCTURED DATA RICH SNIPPET CREATOR HOW TO

Images are a requirement for all content types, be it an article, a recipe, or an event, but they’re not a content type that stands on its own. Some examples of what Google lists as “qualified content types” in their guidelines. Which, by the way, spans books, music, movies, and anything that falls under the IP umbrella. Structured data is used to markup all kinds of content, from occupation descriptions to recipes, company logos, to the vague category of creative work. Google Images results now include captions displayed in the search results and images are taken from the page that features the image, not the website in general. On top of the emphasis on message match and clarity, Google included general recommendations like optimizing page speed and using high-quality images for an additional boost in search performance.

STRUCTURED DATA RICH SNIPPET CREATOR HOW TO

In May of last year, Google rolled out new Image Publishing Guidelines, which gave search marketers more information about how to improve user experience with images by making sure titles, descriptions, and structured data were all in alignment. What to Know About Structured Data and Images Keep reading to learn more about how image optimization fits in with the rest of your rich results strategy. There’s also been a recent push from Google toward improving Google Image Search. Given all of the changes we’ve seen from Google these days, SEOs are looking toward newer additions to the SERPs to stand out on a growing number of devices from smart home speakers to mobile devices.

Studies have shown that websites in the top spot see between 20 and 40% more conversions on average. Rich snippets, or rich results, are Google search results that appear at the top of the SERPs and highlight your expertise–and more importantly, help you drive traffic, clicks, and by extension, conversions.

The benefits of image markup – and its affect on SEO.

How rich results appear in Google Image search.

How images and content work with structured data.

In this article, we’ll look into image schema markup-specifically, how you can use it to create rich results with pictures. They attract attention (and clicks), and with the introduction of schema markup and rich results, they’re increasingly becoming a way to set your business apart and gain more search traffic. Images in the search results is a game-changer for SEO.

Structured data rich snippet creator